Title:

Data Analyst

Scope of Position:

• Responsible for data preparation, data analysis, campaign execution, report building, etc.
• Work with other staff members to satisfy agency clients’ database marketing needs
• Develop, maintain, and monitor various system applications to ensure capability, functionality and accuracy of information reported through both interpretation and analysis
• Analyze, recommend,  and initiates new technological or business solutions to meet the needs of the client

Specific Responsibilities:

• Handle data preparation and data analysis portions of various projects
• Coordinate data feeds and updates
• Perform data transformations, hygiene, and QA
• Prepare functional specifications for set up of systems and processes
• Prepare written analysis and to present findings to internal and external clients
• Contribute to project planning and scheduling

Technical Skills:

• Strong analytical skills with basic understanding of statistics
• Understanding of Database Marketing principles including measurement, testing, relational databases, and campaign workflow
• Comfortable working with multiple data sources including SQL Server, Access, flat data files, proprietary databases, web-based interfaces
• Working knowledge of SQL
• Complete comfort with Microsoft Suite, including MS Project, PowerPoint, and Excel

Knowledge & Behavioral Skills:

• Basic understanding of marketing principles
• Proactive effort to continually learn and grow
• Overall ability to keep relevant parties informed
• Professionalism in all client contact (phone, email, and in person)
• Ability to work under pressure
• Flexible and open to changing environments and a variety of projects
• Consistency in delivering error-free work, on time, at standards that meet or exceed agency client and agency expectations
• Planning and organization skills